BrownSense InSights: Intelligence For Growth
We are a niche market research and strategy company with a rapidly growing database of young Black students, professionals and entrepreneurs. Our collaborations with reputable companies help to inform organisational and business strategy, and help organisations to effectively communicate with the Black audience.
BrownSense Insights is a subsidiary of BrownSense Group (Pty) Ltd, which started off on Facebook as a closed group for Black people that are interested in building the Black economy and community through buying Black.
BrownSense InSights employs qualitative and quantitative research methods to help organisations communicate with and accurately cater to the wants and needs of their consumers. Our InSights are essential to growing SMMEs, and have also helped organisations shed light on consumer spending habits, brand perception, communication strategy, reaction to market shifts, and interaction with local and international trends.